How Chi'Va Addresses Patient Churn

Chi'Va for one reason, to address patient churn!

Chi'Va assists with patient churn by engaging patients consistently, improving their readiness for therapy, and reducing drop-offs during critical touchpoints in their care journey. - Joy Jermin, COO

1. Engagement During Waiting Periods

  • Problem: Long waiting times before therapy begins or between appointments lead to patient disengagement.

  • Chi'Va’s Solution:

    • Delivers personalized self-directed tools and exercises to keep patients engaged.

    • Provides automated check-ins to show patients they’re supported, even when therapists aren’t immediately available.

    • Sends friendly reminders to complete activities or prepare for upcoming appointments.

2. Early Warning System

  • Problem: Patients who disengage often show early signs, like missed appointments or skipped activities.

  • Chi'Va’s Solution:

    • Monitors patient activity, such as tool usage or response to reminders.

    • Flags inactivity or patterns of disengagement (e.g., multiple missed logins or incomplete tools).

    • Alerts providers when patients show signs of potential churn, allowing for timely intervention.

3. Provider-Patient Matchmaking

  • Problem: Mismatched patient-provider relationships contribute to frustration and drop-offs.

  • Chi'Va’s Solution:

    • Uses patient preferences, needs, and goals to recommend the best-fit provider.

    • Increases the likelihood of a strong therapeutic relationship from the start, reducing churn.

4. Personalized, Adaptive Support

  • Problem: Generic, one-size-fits-all approaches fail to engage patients meaningfully.

  • Chi'Va’s Solution:

    • Tailors tools to each patient’s needs, goals, and progress, ensuring relevance.

    • Adapts support dynamically based on feedback and progress, keeping patients motivated.

5. Post-Treatment Continuity

  • Problem: Patients often lose support after completing therapy, leading to relapse or disengagement.

  • Chi'Va’s Solution:

    • Offers ongoing self-directed tools and resources to help patients maintain progress.

    • Keeps patients connected with the practice for future care needs or follow-up sessions.

6. Addressing Barriers to Engagement

  • Problem: Patients may feel overwhelmed or unsure how to navigate the healthcare system.

  • Chi'Va’s Solution:

    • Simplifies healthcare navigation by offering clear instructions, automated scheduling, and patient education.

    • Reduces the complexity of engaging with care systems, making it easier for patients to stay involved.

7. Data-Driven Retention Strategies

  • Problem: Practices lack visibility into why patients leave.

  • Chi'Va’s Solution:

    • Tracks engagement metrics and reasons for disengagement, offering actionable insights to improve retention strategies.

    • Uses aggregated data to refine tools and interventions proven to keep patients engaged.

Example Workflow

  • A patient schedules an appointment but has to wait three weeks to six months for the first session.

  • Chi'Va Steps In:

    1. Sends a welcome message with immediate access to personalized tools, such as Chi’Va’s neuroscience based technique to desensitize and reprocesses immediate emotional stressors.

    2. Provides weekly check-ins to track progress and keep the patient engaged.

    3. Sends reminders for the upcoming appointment and a pre-session preparation checklist.

    4. Alerts the provider if the patient becomes inactive, suggesting a proactive outreach.

Impact on Patient Churn

  • Reduces drop-off rates during waiting periods by keeping patients engaged.

  • Increases patient satisfaction and trust through consistent, personalized communication.

  • Improves retention rates by addressing issues before they lead to disengagement.

Key Impacts Chi’Va seeks to produce

  • Drop-Off Reduction: 30% improvement.

  • Revenue Retention: Up to 25% more revenue captured during wait periods.

  • Patient Satisfaction: 90% higher patient outcomes.

  • Engagement Time: Patients engage 2.5x more with Chi'Va’s tools.

  • Proactive Saves: 40% of at-risk patients re-engage with timely intervention.